Terms of Service

These Terms govern the use of METRICS (“METRICS”, “the platform”), an advertising analytics and lead management platform provided by Sharks Agency / SHARKS DIDZHITAL (“we”). By accessing the platform you agree to these Terms.

1. The service

METRICS lets businesses and their marketing teams work with advertising campaigns, leads and advertising results in one account. Depending on the integrations a client connects, the platform can deliver leads generated by the client’s Meta and Google advertising, show the source and campaign of each lead, manage lead statuses, mark qualified leads, analyse campaign performance, and send lead processing results back to the advertising platform for measurement and optimization.

2. Accounts and access

Access is granted by invitation. Each account is personal; the client is responsible for keeping credentials confidential and for all activity under their accounts. Each client can access only their own projects and data.

3. Connected integrations

Integrations with Meta, Google Ads, CRM and telephony providers are activated only after the client authorizes them and grants access to the relevant business assets. The client confirms they are entitled to grant such access. Authorization can be revoked at any time, after which the platform stops receiving new data from that source.

4. Client data and responsibilities

The client remains responsible for the lawful collection and processing of personal data of the people who submit their advertising forms, including required notices and consents, and for complying with the policies of the advertising platforms they use. Clients must not upload unlawful content or attempt to access data of other clients.

5. Privacy

Processing of data in METRICS is described in the Privacy Policy, which forms part of these Terms. Data of one client is never used to provide services to another client.

6. Availability

We aim for continuous availability, but the platform is provided “as is”. Data shown in METRICS is retrieved from third-party advertising, CRM and telephony providers, and its completeness depends on those providers.

7. Limitation of liability

To the extent permitted by law, we are not liable for indirect or consequential damages, lost profit, or for business decisions taken on the basis of reporting displayed in the platform.

8. Termination

Either party may end use of the platform at any time. On termination access is disabled and, on request, the client’s data is exported or deleted as described in the Privacy Policy.

9. Changes

We may update these Terms. The current version is always published on this page with its update date.

10. Contact

ТОВ «SHARKS DIDZHITAL» (Sharks Agency) — info@sharks.agency.

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